Articles
Tips, tricks and more information for rescue and animal shelter marketing.
How to Organize a Food Drive That Actually Helps Your Shelter
Food drives are a terrific way to get the goods you need and make contact. But they can make things harder if you don't have a clear plan. You might get food that you can't use, deliveries that come while no one is home, or donations that take a long time to sort. A...
What to Say When People Ask Hard Questions at the Shelter
When someone asks, “Why can’t I adopt today?” or “Why is this dog still here?”, it can put animal shelter staff and volunteers in an awkward position. These aren’t bad questions. But without the right response, a well-meaning question can lead to frustration, anger,...
6 Tips for Keeping Pets Calm During Fireworks
Fireworks may be fun for people, but for animals, they can be loud, scary, and disorienting. Dogs often react by pacing, barking, hiding, or trying to escape. Cats may freeze, bolt, or disappear into tight hiding spots. The loud booms and unpredictable flashes can...
New Course Alert: “Winning Grants for Animal Shelters”
We’re excited to announce that our new course, Winning Grants for Animal Shelters, is now available—exclusively for Shelter Roundtable Pro Members. Tailored for small to mid-sized organizations, this course walks you through the full process of writing and winning...
Animal Shelter Grant Writing Tips: Fix Your Need Statement First
When you're applying for a grant, your Need Statement is often the first thing funders really read. It sets the stage for your entire proposal. And if it’s not strong, clear, and focused on community impact, the rest of your application may never get the attention it...
Shelter Website Review: Helping a Cat Rescue and Haven
Every shelter’s website tells a story — not just about the animals in their care, but about how the organization connects with its community, encourages dog and cat adoptions, recruits volunteers, and raises support. In this Shelter Roundtable website review, we...
Create Shelter Content with Just Your Voice
When you're busy saving lives, writing the perfect post or pet bio shouldn’t slow you down. That’s why we built the Shelter Voice Tool — designed just for hardworking shelter and rescue teams like yours. Simply speak into your device or type a few quick notes, and the...