Articles
Tips, tricks and more information for rescue and animal shelter marketing.

Paws & Posts: May Social Media, Blog, and Video Ideas
This month, we celebrate "May the Fourth" alongside our ongoing commitment to spring themes. We have a lineup of engaging activity ideas. Here's what's on tap for the month: Week 1: "May the Fourth Be With You - Pet Edition" Social Media: We're kicking off with...

Turning Pet Adoption Success Stories into Marketing Gold
Pet adoption transforms lives—both for the animals finding their forever homes and for the people welcoming them in. And each one of those adoption success stories has the potential to become a powerful marketing tool for that animal shelter or rescue. And the best...

Paws & Posts: April Social Media, Blog, and Video Ideas
April's "Paws and Posts" shines a light on fresh starts, community engagement, and eco-consciousness. As flowers bloom and the earth renews, we invite our shelter family to join in activities that celebrate growth, giving, and new beginnings. Here's how we're...

5 Strategies to Attract New Animal Fosters
If you're reading this, you likely understand the challenge of finding enough fosters to care for the increasing number of animals in need. Whether they're recovering from illness, overcoming shyness, or simply waiting for a forever home, each animal deserves...

Inspiring Animal Adoption Slogans
When it comes to encouraging animal adoption, the right slogan can make all the difference. Below are various types of pet adoption slogans that can help your shelter find forever homes for your furry friends! Cat Adoption Slogans Whiskers Waiting for Warmth Purrfect...

Paws & Posts: March Social Media, Blog, and Video Plan
March brings a season of renewal, growth, and kittens. This month, the focus is on themes that embrace the shift from winter to spring. We'll share pet care tips, training insights, health advice, and celebrate the arrival of warmer weather and longer days! Here's a...

Collaborating with Corporate Sponsors for Your Next Animal Shelter Event
The next time you have a shelter event, don't go it alone! Consider corporate sponsorship for your next animal shelter or rescue event. Corporate sponsors can expand on own your advertising with their audience and reach. And a good partnership can provide access to a...