Articles
Tips, tricks and more information for rescue and animal shelter marketing.
Kitten-Napping Graphics
Kitten-napping, or taking in stray kittens, might seem helpful but can separate them from their mothers or lost families. Many people don't understand that during kitten season, some kittens are temporarily alone while their mother is nearby, or they might be lost...
Paws, Play, Stream: Engaging Shelter Events on Facebook Live
Ready to showcase your shelter's adorable residents on Facebook Live? Let's make sure your next online adoption promotion event is a success. What is Facebook Live? Facebook Live is a dynamic tool that lets you broadcast videos directly to your followers on Facebook....
Optimizing Your Animal Shelter’s Online Donation Process
If you're involved with an animal shelter, you know how vital donations are. What you might not realize is how optimizing the online donation process for your animal shelter can improve your finances. With the right approach, you can tap into a well of generosity....
Paws & Posts: January Social Media, Blog, and Video Plan
As we step into January, let’s kick off the year with creative online marketing ideas to spread warmth and joy. Let’s continue to capture hearts and make a difference for our adorable animals.
Dealing With Negative Shelter Reviews
Let’s talk about reputation management and animal shelters and rescue organizations. It’s no secret that in the digital age, a single negative review can travel faster and reach further than a dozen positive stories.
Animal Shelter Content – FAQ Sections for Your Website
Find common questions and concerns to include in your animal shelter or rescue organization website.
Mastering Donor Retention: A Guide for Animal Shelters and Rescues
Proven strategies to keep your animal shelter or rescue’s supporters engaged and committed for the long haul.