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You know the good your shelter provides, but does the rest of world? Your work provide loving homes for furry friends in need. But beyond the wagging tails and purring cuddles lies another essential aspect: effective public relations.
Promoting your shelter events means striking a balance between online and offline strategies. But how do you know what mix works best for your organization?
One effective way for shelters to reach potential adopters is through social media. Here are strategies that our own shelter uses for Facebook and Instagram.
Easy tips to improve your shelter website and better promote your organization.
A marketing plan helps a shelter allocate its resources in an effective and efficient manner. This ensures that its budget is being used in the most impactful way.
Writing adoption ads for cats can be a challenging task. You need to both capture the cat’s personality while appealing to potential adopters in a way that convince them to consider giving the cat a forever home.